TO THE EDITOR:
I found “Ford and Tesla boast high brand loyalty rates, but do they attract buyers?” (autonews.com, Sept. 28) quite interesting. When it came time to replace our 2016 Volkswagen Golf SEL, VW no longer offered the Golf in anything but the GTI and R trim. We went to a different brand.
We currently have a 2017 Subaru Outback Touring that has been a great vehicle with no problems, and the dealership has been excellent. Without hesitation, we would purchase the same vehicle again, but the 2023 Outback restyle looks terrible in our eyes, so Subaru is off the list as we look for a replacement.
Customer loyalty only goes so far as the manufacturer producing a desirable replacement.
JAMES CONWAY, St. Augustine, Fla. The writer is a retired warranty administrator for Volkswagen.