Ranbir Kapoor Shares the ‘Purpose’ Behind Launching His Fashion and Lifestyle Brand ARKS, Says It Represents ‘Quiet Confidence’ (Watch Video)
Ranbir Kapoor is the latest Bollywood actor to embark on an entrepreneurial journey. The Animal star will mark his entry into the fashion industry with the brand ARKS. On Ranbir’s 42nd birthday on September 28, the actor launched his fashion and lifestyle brand, ARKS, on social media. The official social media page of the brand shared a video of Ranbir and captioned it, “Meet the founder. He’s not on social media.” In the video, Ranbir is shown lying on the ground, gazing at the constellation as he traces the ARKS logo. Raha Kapoor’s Jungle-Themed Birthday: Soni Razdan and Pooja Bhatt Share Heartwarming Moments from the Celebration (View Pics).
On Saturday (November 9), ARKS released a new video featuring Ranbir Kapoor. In the clip, he shares the purpose behind creating ARKS and the overall idea behind launching the brand.
Ranbir Kapoor Shares His Thoughts on Launching ARKS
Ranbir Kapoor Reveals the Purpose Behind ARKS
In the video shared on ARKS’ official Instagram page today, Ranbir Kapoor said, “The purpose of ARKS is not just making products; it is giving an aesthetic appeal to comfort and simplicity. We all inspire a way of living and mindset, and I guess ARKS, to me, really represents quiet confidence.” The post was captioned, “Purpose #ARKSStudioStories.” ARKS’s Instagram page already has over 87 thousand followers. Ranbir Kapoor’s ‘Ramayana’ Announced; Nitesh Tiwari’s Two-Part Mythological Saga To Release During Diwali 2026 and 2027 (See First Poster).
With ARKS, Ranbir Kapoor joins the esteemed list of Bollywood A-listers who have ventured into the world of fashion and lifestyle, including Salman Khan’s Being Human, Hrithik Roshan’s HRX, Saif Ali Khan’s House of Pataudi, and Alia Bhatt’s Ed-a-Mamma to name a few. Meanwhile, on the work front, Ranbir Kapoor is busy shooting for Nitesh Tiwari’s mythological film, Ramayana. The movie also features South stars Sai Pallavi and Yash in pivotal roles.
(The above story first appeared on Today News 24 on Nov 09, 2024 04:15 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website todaynews24.top).
