Melbourne’s most in-demand suburbs have been revealed — and the wishlist extends from the beach to the ‘burbs.
Blairgowrie, Montmorency and Albert Park took out the top spots for those looking to buy a house, with listings in the suburbs attracting about 15,000 clicks on realestate.com.au in the past six months.
They were closely followed by Watsonia, with an average 14,819 views per listing, and Sandringham, 14,782.
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Homes in the city’s north also made the list with Fitzroy North and Northcote receiving 13,306 and 13,209 hits each, showing the scope of the citywide property boom.
Meanwhile, units in Mulgrave and St Kilda West brought in the most clicks for their property type, with 5509 and 5394 views respectively.
Parkdale (5132), Rosanna (4978), Bayswater North (4703) and Mitcham (4643) weren’t far behind.
Realestate.com.au chief economist Cameron Kusher said the list was “a bit of a mix” of suburbs and reflected the move to more lifestyle-centric properties.
“If you looked at this 18 to 24 months ago you would get a pretty different result,” he said.
“You would still have Albert Park and Fitzroy North … (but) we have definitely seen this push to outer areas since the pandemic, which is driving areas like Blairgowrie and Montmorency.
“Moving to the outer suburbs, to bigger lot sizes, has become more attractive.”
He added that the suburbs and outer-city areas had become more popular for units, with people moving away from traditional inner-city high rises.
Jellis Craig northeast group director Scott Nugent said he wasn’t surprised that Montmorency, where 14 Wattle Avenue is currently listed for sale, had beaten out more traditionally popular suburbs to make the list.
“It’s like a little country community just 18km from the city but with all the conveniences,” he said.
“It’s a combination of lifestyle and affordability … there’s good quality schools and it’s one of those places where you can go to the coffee shop and they know your name.”
Mr Nugent said he had noticed a shift in where buyers were coming from in the past 12 months with more people moving from areas like Northcote, Fitzroy and Ivanhoe.
He added that, on average, they were seeing about three bidders at each auction and about 50 to 60 people inspect a property.
HOUSES
1. BLAIRGOWRIE, 15,133 (average views per listing)
2. MONTMORENCY, 14,991
3. ALBERT PARK, 14,903
4. WATSONIA, 14,819
5. SANDRINGHAM, 14,782
6. GREENSBOROUGH, 13,563
7. SURREY HILLS, 13,478
8. HAWTHORN, 13,429
9. FITZROY NORTH, 13,306
10. NORTHCOTE, 13,290
UNITS
1. MULGRAVE, 5509 (average views per listing)
2. ST KILDA WEST, 5394
3. PARKDALE, 5132
4. ROSANNA, 4978
5. BAYSWATER NORTH, 4703
6. MITCHAM, 4643
7. BLACK ROCK, 4378
8. CARLTON NORTH, 4309
9. OAKLEIGH EAST, 4149
10. ASHWOOD, 4074
Data is based on properties for sale using average views per listing on realestate.com.au over the six months to end of May 2021.
There is a minimum of four listings per month for a suburb to be included.
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alanah.frost@news.com.au