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VW ID4 EV ad stars U.S. soccer star Christian Pulisic

Created with agency of record Johannes Leonardo, it's the latest extension of VW’s ongoing “Drive Bigger” brand platform. Previous spots that broke this summer include "Those Guys," about a guy oblivious to those around him, and "Break…

Battery makers say methods, supply chains in flux

The industry is scrambling to make the historic transition from internal combustion vehicles to EVs. John Bozzella, CEO of the Alliance for Automotive Innovation, told the audience that automakers and suppliers are looking to spend $515…

Aston Martin sees its finances improving

Stroll has been striving to lift margins at Aston Martin and help it become more like rival Ferrari, bringing in former Ferrari top boss Amedeo Felisa as its company's CEO in May this year. The Formula One racing team owner expects to sell…

Automakers: Think of tomorrow’s new-vehicle buyer

"New-vehicle prices surge, but there's no shortage of buyers," (autonews.com, June 19) shocked me. I thought 60 months on a loan was a lot until I saw the average loan was 70! The average payment is $648! How long do automakers think this…

Bosch sees chip crisis lasting deep into 2023

Q: How much longer do you believe the global semiconductor shortage will last? A: You can't solve it this year. It's impossible. It will be better at the end of this year than now, but it can't be fully solved until beyond then. There will…

Porsche plans to enter Formula 1 with Red Bull

Word of a possible Porsche entry to Formula 1 has been percolating for years. Porsche executives teased a possible entry as far back as 2010. The decision to join was confirmed in April, when VW Group's supervisory board approved plans for…