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Jake Gyllenhaal is the new face of Prada’s latest fragrance campaign, and fans couldn’t be happier about it.
The actor shared the Prada’s Luna Rossa Ocean ad, which saw him take charge of a sailboat, earlier this week.
He posted alongside the clip: “I’m thrilled to partner with @prada for #PradaLunaRossaOcean – the new fragrance. Directed by the brilliant @JohanRenck, I got to captain an extreme sailboat (not really). Thank you Prada for having me aboard!”
Fans immediately gushed over the ad:
Jake Gyllenhaal we hail & pray, we are eternally grateful ?
— damita?? #AaliyahIsComing (@afterwarmth) August 3, 2021
You made the right decision by having him as your spokesperson and spokesmodel.
— Karen H New York (@Wahenie1) August 4, 2021
Because of you, I’m curious about the scent.
— Antal Margarita Zoé (@antal_zoe) August 4, 2021
You have just nailed it@jacobgyllenhaal
— Susmita Panja (@SusmitaPanja5) August 4, 2021
I think I may watch this again , Super Cool @Prada
— Wilcox Metal Finishing (@FinishingWilcox) August 3, 2021
Let’s see all the video…love the Jake evil face looking up drenched in water. #JakeGyllenhaal
— Patty J (@pjact3) August 2, 2021
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This is Prada’s newest scent inspired by the Italian sailing team, Luna Rossa, owned by the Prada Group chief executive officer Patrizio Bertelli.
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Gyllenhaal told Vanity Fair of the ad: “It’s about interacting with the forces of nature and how they’re overpowering.
“We can harness them, but they will win in the end,” he added.