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2024 Toyota Tacoma redesign teased ahead of May 19 debut

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An image of the upcoming Toyota pickup, believed to be the Tacoma, leaked in January from Brazil.

Through April, Tacoma sales in the U.S. are up 5.7 percent this year to 75,037.

The Tacoma continues to dominate its six competitors in the midsize pickup segment, commanding 42.3 percent market share in the first quarter of 2023, up from 39 percent for all of 2022, when it accounted for 237,323 sales. Last year, the Tacoma was the brand’s third-bestselling nameplate in the U.S., trailing only the RAV4 compact crossover and Camry midsize sedan.

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