Bigger than even Rajinikanth, is how the release strategy of Vijay┬аDeverakondaтАЩs Hindi debut┬аLiger┬аis being described by those close to the project. Apparently producer Karan Johar will leave no stone unturned to project and market Vijay as the тАШNext Best ThingтАЩ in Bollywood, bigger than even Prabhas.

Liger to get the biggest release for a South Indian hero in Bollywood, Vijay Deverakonda reacts

тАЬThe last time we saw Karan so charged about one of his actorsтАЩ debut was when he launched Varun Dhawan (in┬аStudent Of The Year),тАЭ a close friend of Karan tells me.

Liger┬аdirector Puri Jagannath who has been partying hard with Vijay┬аDeverakonda┬аand Karan Johar in Mumbai is planning another action film with Vijay. тАЬVijay was unstoppable in Telugu cinema. Now with Hindi cinema opening its doors for him, he is expected to conquer the entire belt from the Ganga to the Gangotri,тАЭ a Dharma source tells me excitedly.

Says Vijay┬аDeverakonda excitedly, “Liger is going to be a full-on big-screen experience. We’ve worked very hard on the action sequences. They’re like nothing audiences have seen before. I am confident Liger will bring audiences back into theatres.”

Three cheers to that.

Also Read:┬аNo OTT for Vijay DeverakondaтАЩs Hindi debut

More Pages: Liger Box Office Collection

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